Scotch & Soda’s French subsidiary bought by Belgian group Alain Broekaert
Nicola Mira
Scotch & Soda, a fashion brand for men, women and children founded in 1985 in the Netherlands, where it has filed for bankruptcy, was bought by US group Bluestar Alliance in March 2023.
The Alain Broekaert Group (GAB) was founded in 1986, and distributes labels such as Pepe JeansKarl Lagerfeld
Scotch & Soda, an urban brand with a penchant for colourful patterns, first entered France in 2009, and currently employs 123 people there. Following the sale, the value of which has not been disclosed, all the jobs have been preserved. “Given that the acquisition consists only of a change in ownership, there will be no change of employer for the staff, thus ensuring that their working conditions and social benefits will remain unaffected,” said Scotch & Soda in a press release.
The brand’s stores in Belgium, the Netherlands, Luxembourg and Germany are instead overseen by the new company recently created by Bluestar Alliance
Scotch & Soda was forced to file for bankruptcy in the Netherlands in March,Sun Capital
